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How to Choose and Customize Your HVLP Turbine Spray Finishing System

One of the questions I’m asked, time and again, is how to go about choosing an HVLP turbine spray finishing system. So I’ve decided to give my spin on this important question – without resorting to too much technical detail – in the hopes that it’ll help those of you how are deciding which system …

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Special Effects: Wood Toning with Water Based Wood Finish

You know the drill: You’ve invested a lot of time designing and crafting what has the makings of one of the best pieces you’ve ever made. After finishing the entire piece, you realize all too late that some parts are lighter in color or have a different tone. Or perhaps one panel or even the …

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Celebrating Our 34th Year: Part 3 of the Target Coatings Timeline

This is the third and final installment covering the Target Coatings timeline up to 2022. We’re celebrating our 34th year exclusively making water based wood finishes, and I finally shot the much-requested videos on how we got started in this challenging but rewarding niche, and how we’ve been able to grow and maintain our loyal …

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Celebrating Our 34th Year: Part 2 of the Target Coatings Timeline

In case the announcement slipped past you a few days ago, this year we are celebrating our 34th year! 🎂 In response to (repeated) customer requests, I finally shot some quick videos explaining how we got started and how we’ve been able to grow and maintain our loyal customers lo these many years! If you …

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Celebrating Our 34th Year: Part 1 of the Target Coatings Timeline

Happy 34th Birthday to us! Back when we reached our 30-year mark, I started getting asked a LOT about how Target Coatings started and how we’ve been able to grow and maintain our loyal customers all these years in such a highly competitive and ever-changing market. Well, it only took me four years to put …

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When to Use a Penetrating Wood Finish Instead of a Film-Forming Finish

Most of the finishes you’ll see used on wood products are film-forming. And there are several reasons for this: They meet and, in most cases, exceed the KCMA standard (how a finish performs against typical household substances and extreme temperatures)… They are highly durable… And they are quick and easy to apply using standard finishing …

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EMTECH USH3000 UltraSeal-WB Shellac Sealer

Dry Film Thickness: Improving Water Based Film Finish Quality and Performance

In Part 1 of this article, we covered the definition, importance, and measurement of wet film thickness. Today, we’ll do the same for dry film thickness. As important as wet film thickness is, “the total thickness of the film finish when dry” is equally important. This (in bold) is the definition of dry film thickness. Simply …

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Wet film thickness gauge

Wet Film Thickness for Water Based Polyurethane: Improving Film Finish Quality and Performance

There are several factors that influence the quality and performance of water based polyurethane and water based lacquer film finishes, including: Surface preparation… Finishing products… Application equipment… Environment (temperature & relative humidity)… And of course, knowledge and technique. An important part of knowledge and technique is knowing and applying the optimal thickness of finish to …

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